Online Lead generation

Capital Gains Tax Plan Project

Capital Gains Tax Plan assists high net worth individuals with tax planning when they sell real estate and businesses. A high converting website was designed and implemented o capture and nurture qualified leads. Website traffic was generated using various online and offline strategies.

The first action for visitors to the site is to request a free report containing case studies using the tax strategy. This action adds visitors to an automated email sequence that sends 12 emails over 45 days promoting a free consultation.

The email campaign has an open rate of 46.1%, which is 260% higher than the industry average. And the average clicks in the emails is 6.54%, which is a whopping 436% higher than the average. The end results is more 311% more consultations!



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